Mixed by Fabienne Vandekerkove (CKO @ Whatever) in Knowledge mgmt
July
An article originally posted on harvardbusinessonline.hbsp.harvard.edu
“Big companies are good at innovating within silos, but woefully bad at combining creative energies across divisions to build new businesses. (…) According to the authors, Adam Kleinbaum and Michael Tushman, the solution, we think, lies not in reorganization but in informal communication through the social networks that exist throughout the company. These networks must be shaped and cultivated to efficiently find and exploit innovations.”
Read the full article at harvardbusinessonline.hbsp.harvard.edu
In my opinion…
Stimulating HBR article ! I can’t agree more with the authors about the fact that “(…)company executives shouldn’t expect informal, interdivisional networks to spontaneously produce innovations; they must consciously manage the structure of these networks to promote innovation at all its various stages.”
They also suggest that “(…) ideas for productive collaboration will most likely come from “idea brokers.” These people maintain broad networks throughout the organization and are thus uniquely able to draw connections between—and recognize collaborative opportunities for—technologies, markets, or people that might otherwise never come into contact. (…) Like bees, they specialize in cross-pollination; spending a bit of time in a large number of places, they develop a unique, pan-divisional perspective on innovation.”
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