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Enterprise Tagging Service social software saves IBM $4.6 million a year

Mixed by Gregory Culpin (Business Development Officer @ Whatever) in Enterprise 2.0

10 September
An article originally posted on www.ibm.com

“IBM’s Enterprise Tagging Service cost $700k to develop and deploy across the worldwide intranet as a sidebar to a number of key web properties: traditional search engine results, top content pages, and web applications like the IBM internal social brainstorming tool, Thinkplace(..)

The ETS team instituted a survey to ask users how this tool helped them. What they found was amazing when you look at it in context: the average person saved 12 seconds, across the 286000+ searches performed through ETS each week. This sums up to 955 hours saved each week across the company. In terms of cost savings, it amounts to a rough estimate of $4.6 million a year, in terms of productivity gain. The reusability of this page widget also resulted in $2.4 million in cost avoidance (reimplementing this for each site).”

Read the full article at www.ibm.com

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In my opinion…

In a recent McKinsey survey I commented on, business executives didn’t seem to regard tagging as a very useful web 2.0 tool.

These numbers from IBM should make them think again.

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