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What’s Next After Web 2.0

Mixed by Khalid Yagoubi (Developer @ Whatever) in Trends

6 January
An article originally posted on Read/WriteWeb

“The financial problems of the world will have a big impact … Indeed, it looks like we’ve arrived at one of those giant inflexion points - where one web era is usurped by another… Now is the time for innovation.
What’s Next After Web 2.0 ?”

Read the full article at www.readwriteweb.com

In my opinion…

Crisis and innovation are intimately related, and companies are typically more innovative than paid technologists, who often merely duplicate the work of others.
“What’s Next After Web 2.0 ?”, that’s the question…
This is the ReadWriteWeb’s recently published yearly trends predictions.
The first point of interest is that Web Sites are turning more and more into Web Services. Indeed, most popular web 2.0 sites offer APIs (think del.icio.us, Twitter, etc.).
The second point of interest is the rise of the Intelligent Web, with semantic capabilities, automatic recommendations and personalization of services.
And the last point of interest is the emergence of the Mobile Web, bringing the Internet closer to the user.

Musing about the customer perspective

Mixed by Olivier Verbeke (CEO @ Whatever) in Trends

30 December
An article originally posted on confused of calcutta

“People will not come to “my” blog. They will go to “their” feed aggregator, where they can read all the people they’re interested in reading. If they see something of interest, they will dig deeper and come to my blog.

People will not come to read “my” tweets. They will go to “their” tweet aggregator, where they can read all the tweets of all the people they’re interested in following. If they see something of interest, they will follow the links provided.

People will not come to see “my” pictures in Flickr. People will not come to hear “my” music wherever.

“My” time is over.

It’s a different perspective.”

Read the full article at confusedofcalcutta.com

In my opinion…

One of the most visionary post about 2009.

Twitter has made Dell $1 million in revenue

Mixed by Grégoire de Hemptinne (Developer @ Whatever) in Trends, Web apps

24 December
An article originally posted on VentureBeat

“Everyone loves talking about Twitter’s business model — because there isn’t one yet, and they’ll keep talking about it until there is one. But it’s becoming more clear that while a business model is of course important, Twitter is perhaps the perfect example of a company that can afford to take its time in finding the one that is perfect for it.”

Read the full article at venturebeat.com

In my opinion…

Twitter is maturing at an exponential rate and is attracting an ever-growing user base. Its success is in part due to its price – the service is free of charge. This is why Twitter is fast becoming a great opportunity for enterprises – big and small – to use it as a sales/promotional tool. Dell did exactly that: they used it as an efficient way to publish more promotional stuff at no cost.

If big companies such as Dell can greatly benefit from this tool, surely smaller infrastructures can too, especially since they usually are on tighter promotion budgets. Twitter is surfing on a new wave of communication and sales tools.

Business Social Networking Manager - almost a job?

Mixed by Gregory Culpin (Knowledge Officer @ Whatever) in Trends

16 December
An article originally posted on blog.worknouveau.com

“Social networking is usually frowned upon by management as being a distraction from the task in hand, but there are signs that attitudes are changing. It is perhaps most noticeable amongst young companies that are using these networks as a medium for sustained marketing assaults and creating meaningful networks that previously could only have been forged by trudging around conferences or physically knocking on doors.”

Read the full article at blog.worknouveau.com

In my opinion…

Article describing how new functions related to business social networks (inside and outside the enterprise) are emerging from the Enterprise 2.0 context and from the need of sharing key knowledge between colleagues and external people.

LinkedIn Etiquette: Five Dos and Don’ts

Mixed by Thomas Moreau (Head of Training @ Whatever) in Trends

10 December
An article originally posted on www.cio.com

“Building a strong profile on LinkedIn, the social network for professionals, has taken on greater importance as the economy slips deeper into a recession. What information you decide to include, or exclude, could affect future job opportunities as well as your overall identity on the public internet.”

Read the full article at www.cio.com

In my opinion…

Very interesting tips and tricks! Mmm… I’d better change my profile picture.

The ability of employees to communicate efficiently is a key asset for any organization

Mixed by Fabienne Vandekerkove (CKO @ Whatever) in Trends

29 November
An article originally posted on The Content Economy

” (…) If we take this reasoning to the extreme, then the ability of an organization to communicate successfully internally as well as externally can simply be seen as the sum of the ability of all its members to communicate, plus a culture and infrastructure that empower and leverage.”

Read the full article at www.thecontenteconomy.com

In my opinion…

“one person’s talent has rather limited value if it cannot be “cross-fertilized” with the talent of other persons.” In the same order of idea, I tend to think that most valuable knowledge is not what’s IN people but what’s exchanged BETWEEN people.

Is SaaS Cheaper Than Licensed Software?

Mixed by Antoine Perdaens (COO @ Whatever) in Trends

26 November
An article originally posted on Read/WriteWeb

“It would take over 4 and a half years before the licensed software became cheaper. By that time, I’m quite sure there would be another solution that could replace SharePoint, and the cycle would start again. We can quibble about the numbers, but you get the point. Plus, the numbers don’t reflect that the SaaS solution is likely to improve and innovate faster than the licensed software by a significant amount.”

Read the full article at www.readwriteweb.com

In my opinion…

When considering to run new software there is more than the licensing cost to consider. Jason points very well that a software you buy will probably be outdated before it starts to be cheaper than an online solution and that usualy SaaS software improve quicker than traditional software. Always good to keep in mind.

Quantum Leap: Microsharing for Meetings and Events

Mixed by Gregory Culpin (Knowledge Officer @ Whatever) in Enterprise 2.0, Knowledge mgmt, Trends

12 November
An article originally posted on pistachioconsulting.com

Laura Fitton from Pistachio relayed this short business use case story for Twitter written by Gary Koelling of Best Buy and Blue Shirt Nation fame.

Image representing Twitter as depicted in Crun...

Image via CrunchBase

“We had a meeting today, about 30 of us in a room, where we heard from some very high ranking executives as they took us through their thinking on how to implement a relevant digital strategy. Sounds dreadful right? What was different was that there was a huge tv screen next to an overhead projection of the ppt. On the screen was a web app created by @benhedrington call spy. It was rolling every tweet tagged with #BBYCDS from Twitter. Almost everyone in the room and lots outside the room were tweeting thoughts and questions throughout. There were enough tweets, in fact, that the tag #BBYCDS trended on summize to number two right ahead of “sarah palin” and right behind “halloween.”

And what struck me was the dynamic of this meeting. It was participatory. No one was talking out loud except the guy presenting the ppt. But the conversation was roaring through the room via twitter. It was exploding. People we asking questions. Pointing out problems. Replying to each other all while the ppt was progressing along it’s unwaveringly linear path.”

Read the full article at pistachioconsulting.com

In my opinion…

Microblogging in a single room is the behaviour you’ll see at conferences nowadays, but I was thrilled to discover a company actually practicing this to manage all their meetings and presentations.

Whether you are 5 or 500 people, the ability to instantaneously share ideas and conversations without disrupting presentations almost sounds too wild to one day become common practice. My first impression is however that this could be slightly overkill for smaller groups/companies. Also the fewer the people, the closer the speaker and therefore the more potentially disturbing could microblogging become.

Should critical mass therefore be a requisit? Could we apply the same to web conference meetings and training sessions to dynamically gather feedback? Next step is now to convince the boss to try this out ;-)

What are your thoughts about this?

The Future of Enterprise 2.0 Technologies

Mixed by Antoine Perdaens (COO @ Whatever) in Enterprise 2.0, Trends

10 November
An article originally posted on www.readwriteweb.com

Oliver Young, an analyst at Forrester Research, stated that despite there being a lot of buzz about the consumer market for web 2.0 applications, “the greatest opportunity today for vendors is in the business-to-business collaboration space”.

Read the full article at www.readwriteweb.com

In my opinion…

The trend is definitely about social networks and mashups, but what about B2B collaboration spaces? Tools like Basecamp started early by providing a simple SaaS solution where one can manage projects with his clients. In the enterprise, trends are clearly growing towards solutions answering such needs: not only can project management be done with your clients, but so can knowledge management.

Google is back with social search and calls it SearchWiki

Mixed by Antoine Perdaens (COO @ Whatever) in Trends, Web search

28 October
An article originally posted on Enterprise Social Search

Google is back with a social search experiment. This time they call it SearchWiki. A collective feature “ala” Digg to promote search results, add public comments to them, remove them, and suggest what you would like to see the next time you perform your search. The new feature lets you see others’ comments for your particular SearchWiki as well as your previous notes.

It’s not the first time Google tries this kind of approach for sorting search results. They had previous experiments where you were able to vote and suggest better results. While SearchWiki has been translated in different languages and has a polished look, Google states that it is still an experimental feature that is served only to a random selection of participants and that it may only be available for a few weeks.

“Digg” your search results

In regards of every search result, 2 new boxes let you promote the result to the top of your SearchWiki or remove the website which will then appear at the bottom of the page. If you have promoted more than one page you can then organize them in your preferred order.

Any promoted page will stay at the top each time you redo this search or any other search that brings one of your promoted pages in the top results. It is not clear how Google will user this collective rating in their algorithm or if they will use it at all.

Commented websites

Another feature that appears near search results is the public commenting of a search result or moreover of a url. Those comments are made public meaning that Google has a special page that brings you all the commented pages for a particular search with their ratings.

Google will include in your search results comments that you might have added previously. It is not clear if they will bring others’ comments in your result list. That would be a nice feature to see comments from a trusted list of friends who might have an opinion on the Web page.

Suggest better results

At the very bottom of your SearchWiki page there is a link to add a result that you would like to see the next time you do your search.

The new result will then appear at the top of the results page.

In my opinion…

While Digg is useful for promoting news information it is hard to imagine how the collective rating of search results could impact the quality of Google. With many users only using a couple of keywords in their search query it is hard to bring the necessary context needed for an appropriate rating of the search results.

On a less social aspect, being able to organize and see previous notes on search results when you redo a search query can be personally useful. How many times do you do the same search again and again because you forgot the websites you were looking for, but not the path to get there. Having the possibility to leave some marks along this path can be handy.

A tricky usability problem in SearchWiki is that you generally build confidence or have comments only after you’ve opened a search result. So going back to your result page when you had the result you were looking for is not so obvious.